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The infographic above has an example of how to backwards plan and fill in the blanks. Alright, now that you have a general idea of where you are going and how you will get there, you are ready to start writing your business plan.
Imagine yourself on a second elevator ride to the 10th floor of some building, and you happen to be riding along with the CEO, or finance manager of some investing firm.
What could you say to that person in 30 seconds to make them want to sit down and hear more? When you are investing in real estate, you should have a second pitch ready to tell anyone and everyone who may be interested. The business plan writing software that I use puts this all together for me and even hosts it on a unique webpage so I can email the pitch if I want.
Writing this pitch is going to help you start working on a few important details: The Real Estate Problem you are Solving and your solution This is how you will position yourself and be better than everybody else…and fully expect it to change over time.
When we first started investing, we focused on student rentals. Though that was our focus, we also bought other buildings if the numbers made sense…and our mission changed to acquiring under-valued properties and using my expertise to renovate them cheaply.
Real Estate Financial Projections The great thing about real estate, when compared to other startup businesses, is the financials are already out there for you. In other industries, you may be stuck guessing what your retail demand will be, what your advertising, marketing, and other overhead might be.
It should be spot on so you can impress whoever your lender will be. Next — Make sure the financial forecast is amazing The financial forecast should be pretty boring and not hard for you to determine. There is nothing terribly exciting about the financial section of a business plan.
There is even less excitement with real estate financials. And in this example, you can see how I plan for absolutely no change throughout most of for this made-up company. But then something happens — I plan to buy more property! But then it flatlines again.
Real Estate is predictable, and your numbers should be too Your banker, financier, or private lender will know real estate inside and out.
They will know how much people spend on maintenance, collections, etc. So, if the numbers in your plan are out of line, they will see it.
So spend more time on this section than any other Honestly, I probably spend 3 or 4 hours just making up numbers for this example. It would take me a few days to get everything perfect if I were using this for funding. The great thing is, the pitch uses these categories as well, so it gives you a great starting place.
A brief description of products and services. For real estate, this could mean single family vs multi-family, self-storage, commercial, etc. A summary of objectives.
A solid description of the market. How is your niche growing and what does the future look like in your particular market? What your profit margins look like and how you plan to make money. Include growth potential An overview of funding requirements.
Find your Business Opportunity Every business finds an Opportunity to exploit. Essentially, opportunities are created by problems which you will solve. There may be a lack of low-income housing, or on the opposite side, a lack of luxury apartments.
It may be helpful to answer these four questions to help you define your opportunity: Where do you make your money?The template is designed on the basis of real data to be easy to use – Just enter your data!! Clean designs to present your information in a professional format Business Plan PowerPoint Presentation has everything you need to start build your professional Business Plan Presentation.
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FortuneBuilders is a real estate investing education and business development company, providing coaching, resources and tools to start a real estate business. Actively investing in real estate, FortuneBuilders is uniquely built to provide investors with the right education and systems for success.
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